Research Featured

Customer Research

Turn interviews, tickets and reviews into ranked voice-of-customer themes.

About

This skill collects qualitative customer material, clusters it into themes and ranks them by frequency and intensity. Every theme stays anchored to real quotes, so nobody has to trust a summary blindly.

How to use

Paste interview transcripts, support tickets or review exports and ask the assistant to synthesise the voice of the customer. Ask for the evidence behind any theme before you use it in messaging.

Step by step

  1. 01

    Collect the raw material

    Gather transcripts, tickets, survey answers and review exports in one folder.

  2. 02

    Run the synthesis

    Ask the assistant to cluster the material and rank themes by frequency and intensity.

  3. 03

    Check the evidence

    Request the underlying quotes for every theme before it enters a deck or a landing page.

What you get

Ranked theme list
Evidence-based personas
Quote library per theme
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Public voices

Participants write on LinkedIn

Excerpts from public LinkedIn posts.

For me it was seeing people who've never touched Lovable or Cursor spin up a working AI tool in 24 hours.
Marie KlamerCreative Strategy Lead, YOYABA
24 hours, lots of ideas, not that much sleep... and somehow we turned it into a working product.
Lisa KralCreative Strategist, YOYABA
By the end of day one, people who had never touched a terminal were working in Claude Code and building solutions of their own.
Okechukwu UkaigweB2B Marketing Leader, NavVis

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